Dec 21 2009
When Picking A Slow-Growth Or Fast-Growth Franchise What Are The Important Aims That You Should Be Looking For.
The Franchise business has expanded over the past few years to be one of the most popular business opportunities for many people looking to begin their own business. There are two key areas that a Franchise Opportunity falls into, the start up Low Cost Franchise can fall under a fast growth class, or if the business is an extension of an established business then it will fall under the slow growth class. There are many Franchise For Sale opportunities to select but in order to make the business a success it will be vital to consider the charges and advantages of both business models and select what will fit you and your needs in the long term. Both of these business models have a great deal of benefits and problems that attract some potential owners but put off others. When considering the advantages and disadvantages of these business models you must take into account the dangers, the experience and the potential that each delivers and then select whether you choose the slow growth or the fast growth option.
Lets begin with the slow growth business option, these are organisations or a Franchise Opportunity that require a small investment to cover your training, the start up charge and the making of a business plan. This business model will already have a business plan in place and will be looking to expand into other areas with their plan that already has been successful. The slow growth Franchise preference grows through the constant advertising and marketing strategies that have been successful in the past, and relies on the management structure in place to urge the Franchise Opportunity forward. These models do have their disadvantages, they don’t expand quickly, and are often in direct competition with other organisations providing the same product or service in the area. Most of theses have a very rigid structure and manual that you must apply your franchise too, and consequently there is not much room for innovative ideas or concepts. This is because the business has already grown a business model that works and has been developed to stick to certain procedures. These slow growth opportunities normally come will a higher percentage taken by the franchisor at the end of each month or year so your profits will be slightly less.
Lets move onto fast growth franchises, these are usually thought of as new start up business on the market. Everyone will be concerned in getting the business started, starting with the owners and filtering down to the staff. These business models are started from the beginning so there is no manual or set way to do things, this gives the opportunity for new ideas and concepts to be brought to the table and consequently leading to a potentially higher return, lower franchise charges and the opportunity to expand quickly. Like the previous model there are disadvantages to this, some of the managers or staff will be inexperienced in the area, this may lead to increased training and extra charges to develop the Franchise. The key disadvantage when finding a Franchise For Sale like this one is that the business model is not a proven one and has not been established. To add to this the brand may not be well known within the market so this will require the business to push their advertising and marketing while you are creating yours, this plays into the competitions hands, as while the brand is growing, the competition are taking clients from your location.
There are many factors in making the decision between both models but they both can be successful. This depends on your business expertise and personality but weigh up these pros and cons before choosing the right Franchise Opportunity for you.
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