This article reveals a chiropractic marketing strategy that can get you 30 new patients monthly. You will become versed on how to use inexpensive television infomercials to expose your message front and center to thousands of people and then let the law of averages do the rest.
What is the most effective way to get 30 new patients per month?
Tap into the law of averages.
I have developed quite a few ways to generate significant patient flow using high probability methods. In this article, I’m going to discuss one highly successful and proven way to generate a serious patient flow that has stood the test of time but could be considered by some to be outside the box in approach.
What am I talking about?
Running a Chiropractic Infomercial!
This approach is rarely used by practitioners as it is a new idea for them. It also requires you to break through some comfort zones. But this strategy has proven to be extremely successful and effective.
‘You’ve got to be kidding. An infomercial to get patients?’
Now hold on. Before you call me insane, give me the gift of an open mind here. You see for some reason a doctor is more likely to spend a few thousand dollars running a bunch of 30 second TV commercials then they are to run a 30 minute TV-show style practice infomercial that could generate substantially more patients for about the same cost.
Why is that? The reason is TV infomercials have gotten a bad rap. Practice Infomercials are one of the most efficient and cost-effective forms of mass marketing that exists for you. Cost-effective in terms of bang for the buck.
I know what you’re thinking. I can’t see myself running a television infomercial. Aren’t those things for selling knives?
Let’s set those misconceptions aside.
The reason behind the effectiveness of this chiropractic marketing strategy is the same reason why giving community lectures works.
Imagine if you could package your lecture and instead of showing it to 30 people at the rotary club, you could present it to thousands of people at once.
That’s what a chiropractic infomercial truly is.
Just imagine the effect of over 5,000 people becoming aware of how you can help them?
We could both agree that the law of averages would insure us a certain percentage of patients.
The power of the Chiropractic Infomercial is you get to give a complete educational lecture to thousands of people for less than it costs for billboard advertising. If you give this a try, I can guarantee you that your odds of success are very high and you will become a celebrity amongst your patients and in your local area.
